If “Wellness” is Dead, What Comes Next?
What do we mean when we talk about "Wellness"? We know that it’s a multi-billion dollar industry built on products and services centered on “self-care”, and we also understand that to be "well", means much more than purchasing the latest greens powder from Whole Foods.
This is part 3/3 in our series unpacking the complex topic of what it means to work, take part, and profit from the (capital W) Wellness industry.
This week Michelle and Wallis are musing on the demise of a specific type of “Wellness” consumerism if it’s gone for good, why it matters, and what this means for the future of the complex and weighty world of “Wellness”.
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“People want your magic, not your perfection.”
“During the $700 billion bailout of our banks, everything was broken. We had a mass failure in our economic system.”
“So isn’t everything we do — including the media we take in, the movies we see, the books we read — isn’t that wellness, as well? So is everything wellness?”
“If we’re gonna use the word wellness or well-being to describe how we exist in the world, we also have to acknowledge that everything contributes to our well-being.”
“We almost can’t divorce wellness as its own category, at least for me, in a way. I feel like the idea of wellness is dead. This separate thing, everything is wellness. And I’m really craving a new word to describe that.”
“It’s sad to see some things fall by the wayside, only some things; but it’s exciting to see a lot of our old paradigms sort of be shifted and shaken up.”
Listen to the episode on Apple Podcasts, Spotify, Anchor, Breaker, Google Podcasts, Amazon Podcasts, Pocket Casts, and RadioPublic
Show Notes
What happened to Moon Juice during the pandemic? And how has Goop adapted to the new normal?
The Emergency Economic Stabilization Act of 2008, often called the "bank bailout of 2008"
Is Wellness even real?
The right formula to success - does it even exist?
The rise of wellness influencers and the explosion of lifestyle bloggers
How people show up on social media versus the behind-the-scene reality
The Rise of “Hustle” Culture
The Affordable Care Act: sometimes known as ACA, PPACA, or “Obamacare”
Hack about productivity, and the intrinsic connection between wellness and capitalism
What does that mean to do your sacred work?
Increase in conversation around media literacy, the internet algorithms, and access to mental health care—how do these affect someone’s wellness?
Resources
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