The Human Design Projector Tactic to Get More Traffic To Your Site
I'm a Projector in Human Design.
If you believe everything you read on the internet and that you hear on podcasts, Projectors are a group of people who basically always need naps.
I'm not really here for that narrative, but I do agree that Projectors are different than other energy types and the strategies that are associated with success in the world of business — Hustle harder! Long hours! Grind culture! Self-promote even though it's uncomfortable! — don't work well for Projectors.
Or at least, they didn't work well for this Projector 🙃
Projector Strategy
The Projector strategy in life is "Wait to be invited." For so many self-identified go-getters, waiting for other people to see your worth feels wrong on a cellular level. Like, don't we have to go out and take what we want? [Hello, it's the Patriarchy calling! Seems you stole our tagline!]
Despite my fears, I started following my design four years ago and it's totally changed my life. It's the reason Holisticism is what it is today. I just wait to be invited, and in the meantime put my head down and do work.
This can prove to be a tricky strategy if you're trying to market a business or blog. How do you get more traffic to your site if you aren't constantly posting on Instagram or Facebook and demanding people look at your work?
The Projector approach?
SEO — people search for a topic on Google, see your result, and invite you to teach them by clicking on your link
Pinterest — people search for a topic on Pinterest, see your result, and invite you to teach them by clicking on your link (I regularly get over 1mm impressions a month on Pinterest, for free)
Email — people have already invited you into their inbox by signing up for your email list, which means you're free to teach them all you want in direct emails!
I talk all about how I do this at Holisticism in this off-the-cuff IG TV video (I even show you our analytics console!) Check it out and let me know what you think.